The #1 quality of life for any human being is the ability to adapt. If you’re stubborn and don’t want to change your ways, you’ll fall behind. Specifically with the World Wide Web, you need the ability to try out what works and what doesn’t work. My gambling post yesterday…didn’t work.

JetPack allows you to share the post on Facebook and Twitter. I share every one on Twitter and will selectively choose when I want to release them on Facebook. This is because I have 600 contacts or so on Facebook who can potentially see the post, many being people who may, laughingly, respect me. I try not to look like the degenerate, alcoholic, that I am. That being said, exactly 0 people liked the gambling post. Considering I got about 20 replies to whether you should put your wallet in your back pocket, I missed the mark. Why did I miss the mark?

As much as I’d like to think people gamble, they don’t the way I do. Maybe you put $20 dollars on your favorite team or $100 on a “sure thing”, but no one I know places 300 bets in a 40 day period which makes the post not very relatable. JKash said that this was the formula to Seinfeld which is about “nothing” and “trivial, everyday occurrences.” People only know what they know and that’s not usually a whole lot. They know how to go to the bathroom. They know how to sleep. They can eat a meal. They don’t have an interest whether the under hit of the Oakland Atheltics / Detroit Tigers game (it’s 9 and my entire bankroll going on right now). This is what takes time to learn.

Take Sam’s post yesterday about a random runner. He finds it post worthy because he likes the story. Unless you follow running to some extent (let’s be honest, no one does), you won’t care and won’t read. Is there anything wrong with that? Now we’re talking.

I’d like to think that people come to this blog because they find us amusing. We’re not the smartest, the fastest, the richest, or the best looking. We’re 2 bros who were born into an above average situation (respectively to being born in the United States) and maintain a website which literally 1% other people do. Why don’t other people do it? I honestly have no idea. I’d say they don’t have the initiative (Gourlay), the talent (Gourlay actually has this), the time (I guarantee Gourlay has this), or the feeling that it provides any value (Gourlay). I’d argue that being able to look back at these times of your life give it some semblance of meaning, but that’s not the point of this post.

The point of this post is that you’d rather read about me taking a shit than 40 days of painstaking bets that cost me $400 bucks. I get that. Sort of. To one extent I feel like I have to dumb down my entries to appeal to more people, on the other hand, I know I need to improve the way I deliver information to more people. I know some people are content with a meager audience about some specific topic. Perfectly fine. My goals though always come back to spanning a wider audience with information that they want to read. That’s a challenge.

I know you’re not supposed to write “in closing”, but this is my last paragraph, so I’ll close by writing that I know people don’t care about my gambling habits. They are mildly amused by drunken stories. They like topics that I can give some far off opinion on and they can compare that to themselves. It’s all about YOU. If you ever learn one facet from my blog, learn that in order to be successful you need to know the other person.